UNICEF South Sudan
A 60-second animated explainer for UNICEF's South Sudan campaign, a deliberate move away from their usual documentary style.
At a glance
- Client
- UNICEF
- Industry
- Humanitarian NGO
- What we made
- A 60-second animated explainer
- Timeline
- 2 weeks
Case study
The brief
UNICEF wanted a 60-second explainer for their South Sudan campaign, and chose animation over their traditional documentary approach to get the message across.
The approach
To meet a tight deadline, we combined animated icon systems with custom illustration, balancing creativity and efficiency while staying true to UNICEF’s mission and the goals of the campaign.
The outcome
A clear, respectful and visually engaging film delivered in two weeks.
